Chinese Manufacturer Brilliance Auto Produces Attractive New Sedan
Sunday, February 26th, 2006
What is it with the names of Chinese carmakers and their vehicles? Geely, Chery, and Great Wall Motors are probably more unfamiliar than outright odd, as is smaller player Brilliance Auto. Brilliance (Brilliance China Automotive Holdings Ltd, see www.brillianceauto.com - sold through the “Zhonghua” and “Zunchi” brand names in China - www.zhonghuacar.com) named its stylish new sedan Jinjue, which translates into “Triumphant Horse” or, better yet, “Winning Gold”, the latter potentially chosen to pay tribute to high flyer Han Xiaopeng, winner of an Olympic gold medal in the mens’ freestyle aerials competition, or speedy superstar Meng Wang, multi-medal winner of the womens’ short-track speed skating event, and China’s first gold in a Winter Olympics.